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Simms Jenkins ’96

Session: Reimagining The Tech Startup Landscapes: The AI Revolution and Lessons Learned”

Jenkins is one of the most recognized and accomplished digital marketing leaders. The founder and CEO of BrightWave, the premiere email and CRM focused agency, has received nearly every industry accolade, written the two definitive books on email marketing and created the gold standard of industry events, EiQ. In 2019, BrightWave was acquired by Ansira, an independent, global marketing technology and services firm which is backed by Advent International. Over the past 20 years, he has appeared on Bloomberg TV, written for Forbes and has penned over 150 articles on digital, technology, marketing & leadership topics. Currently, he is founder of Three Groves, a platform for investments and advisory work for high growth companies.  Simms serves on several nonprofit organizations in Atlanta, where he lives with his wife and three children.